You’ve Never Experienced a Beard Oil Like This Before.
While other beard oil brands are busy discussing your manhood, (or lack beard of), we want to take a moment to discuss something they aren’t talking about… your beard, and more importantly, what lies beneath. We believe that it’s how you treat the beard that makes the man, not the other way around.
Hydrate the Beard & the Skin Beneath It.
When it comes to beard oil effectiveness, the key is distribution. Just slathering a bunch of liquidy oil on your beard does nothing to keep it healthier. In fact, it has the opposite effect. Liquidy beard oils are often to thin to penetrate to the skin and often leaves the beard looking and feeling greasy all day long.
That’s why, in the spirit of doing things RITE, we’ve created a revolutionary, thicker, easier to apply, less woodsy and less greasy beard and skin conditioner called Layrite Concentrated Beard Oil. Expertly formulated by barbers, it’s thicker consistency makes it easier to deliver superb moisturization to hair and skin, leaving your beard feeling softer, healthier and well groomed.
Holds Hair Without Feeling Like It’s There
This is a lightweight, water based shaping cream. It’s very easy to apply and is perfect for those of you seeking a textured yet flexible all-day hold. It’s good for a whole range of styles from easy and laid-back to more defined. The subtle hints of our mild vanilla signature scent throughout the day will remind you of how put together you look, even without a mirror.
Guys with thicker hair can use it to achieve a very flexible put together style
Our extremely versatile Original Pomade provides excellent all-day hold for short, fine, or normal hair and can be used to create put-together or messy styles with a medium shine.
This traditional pomade has a mild vanilla fragrance and looks and feels like an extremely thick gel. It’s easy to spread in the palm of your hands, distributes easily through your hair, and is easy to style with your hands or a comb. The superior hold and medium shine are ideal for messy wet looks including textured crew cuts, fades, fauxhawks, quiffs, and spikes, or classic put-together styles including slick-backs, side parts, and low pomp’s.
The hold and shine vary based on how damp your hair is when you apply it – completely dry your hair for a higher hold and lower shine or towel dry your hair for a lower hold with a higher shine. It dries to keep your hair in place all day, never flakes, and feels clean and natural to touch. You can restyle your hair throughout the day by running your hands or comb through water and then through your hair. Finally, and most importantly, Layrite Original Pomade is water-soluble and washes off your hands and out of your hair with just water.